German Golf Course Owners Association
Number of Members
Bundesverband Golfanlagen e.V (BVGA)
The German Golf Course Owners Association (BVGA) is the trade association representing the owners and operators of golf facilities in Germany, Austria, Switzerland and the Czech Republic.
The BVGA was founded was founded in December of 1998 and emerged from the former “Golf Course Business Circle”, which existed since June 1996. The BVGA has established itself as a key player and successful network for “Golf & Business” in the golf market, services sector of the leisure industry.
The BVGA has established itself as a key player and successful network for “Golf & Business” on the golf market, services sector of the leisure industry. In over 15 years, the Federal Association of golf courses could unite from the Gulf economy and Golf Industry 175 recognized golf course operators (members) from 4 nations and numerous partners.
Together our members and partners to grow together over the years to combine experiences and ideas. BVGA members learn additionally from the know-how and benefit from the various special conditions of cooperation partnerships.
Visit www.bvga.de
Game Changers in the BVGA
BVGA Members 2014
CLUBHAUS has long been an innovator in the German golf industry. With its professional approach, CLUBHAUS AG is the first port of call for all those considering an entry into the German golf sector. One of CLUBHAUS’S latest venture ”Golf City” has made golf accessible and affordable for all in convenient location near major cities in Germany.
The introduction of retail giant Migros into the golf market in Switzerland was revolutionary in helping golf in Switzerland to shed its image as an activity reserved for the wealthy and has made the game accessible and affordable for all.
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BVGA Initiatives
International Golf Stars Classification
Golf course classification – “The International Golf Stars Classification”
We offer
- International star shield and certificate of honor
- Professional and clear market positioning
- Perfect tool for pulling / optimize your quality management system and your marketing strategy
- Strengths and weaknesses analysis
- Web presence here on the homepage
- Central marketing of all partner golf courses by the stars-marketing cooperation
- Multi-media marketing your golf course (online, print, etc.)
- 200,000 active golfers in seven countries
- Personal and individual counseling
- Transparency and quality promise for the golfer
- Measurement of quality by objective criteria
Hotels on the Golf Course
Marketing cooperation “hotels on the golf course’
Building and strengthening your image as a golf course with an attached hotel through joint
communication activities. Realize the increasing growth potential and creating a win-win situation.
Objectives:
- EconomyHigher utilization of hotel operations through additional nights
- Higher green fee revenue for the improvement of the operating result
- Quality Promise: Golf equipment / hotel classification
- Networking: Maintaining and expanding the business network
- Expertise and professionalism through ideas and experiences
- Progress: Increase in golf group business
- Transparency
- Communication
Advantages:
- Joint marketing:More power through more partners systems – advantage: constant price at a higher spread
- A small contribution, big impact
- Mutual supply of customers
- Own webpage
- Brochure
- The Print Ad
- Online Advertising
- Press work
- No expensive agency
Criteria:
- Hotel on the golf course (maximum a PAR 4 away, about 430 m)
- Golf course classification (at least 4 stars)
- Hotel of comparable quality
- Golf course with at least 18 holes (handicap unrated)
More information at www.hotelsaufdemgolfplatz.de
5th Golf Business Conference hosted by the BVGA
The Golf Course Owners Association (Germany, Austria, Switzerland and the Czech Republic) is host of the 5th Golf Business Conference taking place from the 1st until the 3rd of April at the Golf Resort Achental at the beautiful Lake Chiemsee close to Munich, Germany. This years golf business conference aims the focus amongst others primarily on the new generation of golf course operators and why they still invest their money in their company , how to implement commercial purpose, for a return on investment, and presenting the Solheim Cup 2014 as a new marking tool to gain new female golfers.
We will determine the key operating issues, and come up with a plan and prescribe the changes that need to be implemented.
Visit www.bgva.de for more info
Get in touch with the BVGA
BVGA Board of Directors
Chairman: Alexander Frhr. von Spoercken
Deputy Chairman: Vorsitzender: Fidelis Thywissen
Vice Chairman: Daniela Schön-Horder
Chairman of the Advisory: Günther J. Bachor
Member of Advisory Board: Rudi May
Member of Advisory Board: Wolfram Rainalter
